Becoming a Predictive Organisation

The data you already hold on your sales, customers, campaigns and operations is one of your greatest assets, its value is beyond just historic reports and trends.

ALTIS can help you to create predictive models which deliver actionable insight.

Customer segmentation. Know your customers better and align your marketing to the needs of specific groups of customers. Assess your sales data to understand customer types and their buying habits

Customer Retention. In an increasingly competitive environment, customer retention is a goal of all customer focused organisations. An ALTIS model can help you identify customer churn, letting you focus on retention strategies.

Shopping Basket Analysis. Allows you to better understand buying habits, allows for better product placement,  increasing the average value of a shopping basket.

 

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